Landships II

Members Login
Username 
 
Password 
    Remember Me  
Post Info TOPIC: US MKV "NOCK-EM..."


Brigadier

Status: Offline
Posts: 270
Date:
US MKV "NOCK-EM..."
Permalink   


Greetings:
New photo of a US MKV...I can make out "NOCK-EM" on the front but was wondering if anyone knows if that is the full name of the tank and if they can attribute a number to it.

John


-- Edited by jagjetta on Wednesday 9th of February 2011 05:58:23 PM

Attachments
__________________

John A-G.
Hudson, WI USA



Legend

Status: Offline
Posts: 1416
Date:
Permalink   

Well, "dead", "out" and "down" are all possibles, but note the additional word "with" and a sketch of what appears to be a bottle of beer. Is this a tank named after a (unfortunately not very well known) advert for beer?

Gwyn

__________________


Brigadier

Status: Offline
Posts: 270
Date:
Permalink   

Gwynn...that's a good idea!  "Nock-em Back" is what a yank might say when draining a couple of beers!




__________________

John A-G.
Hudson, WI USA



Sergeant

Status: Offline
Posts: 34
Date:
Permalink   

By the size of the lettering and the center of the tank, how much room for lettering would there be?

"nock - em - "over" ?

K"nock -em - up" -- would mean one thing in England, yet another in Canada --- LOL.

__________________


Legend

Status: Offline
Posts: 1076
Date:
Permalink   

It looks like there is the start of either a B or D after the dash. I think it's most likely DOWN. There would be room enough for a 4 or 5 letter word depending on the painter's skill.

__________________


Legend

Status: Offline
Posts: 1152
Date:
Permalink   

Well, we're assuming "Nock" is just a funky expression of "knock" but, if not, another expression is "Nock 'em up" as in "increase the tally" (from the game of darts - probably from archery originally - definitely not the same as "knock em up" which means either "impregnate" or "arouse from bed by pounding on their door" in Oz-talk at least).

I don't quite see how NOCK-EM-UP would exactly fit in with (presumably) beer advertising but then I'm a product of our politically-correct (sometimes) current form of advertising. Let's not forget that the "Michelin man" is actually called Bibendum and was called that as part of an exhortation to have another drink before getting behind the wheel of your car, an example of the innocence, according to our way of thinking, of the advertising of the fin de siècle era. So, a straightforward advertising appeal to consume beer in quantity - pile up the bottles - would be perfectly in keeping with the times after all is said and done.

-- Edited by Rectalgia on Friday 11th of February 2011 05:37:06 AM

__________________
Facimus et Frangimus


Commander in Chief

Status: Offline
Posts: 730
Date:
Permalink   

thinking of any connection with drinks or beer: in 1916 alcoholics were prohibited in the US army. A non-alcoholic drink called Bevo became very popular, a Bevo was even miliatry slang for what I thought a recruit.
I guess the trooper near the stove could need something stronger than a malt bear.

Kieffer

-- Edited by kieffer on Friday 11th of February 2011 06:44:57 AM

Attachments
__________________


Commander in Chief

Status: Offline
Posts: 730
Date:
Permalink   

Rectalgia wrote:


I don't quite see how NOCK-EM-UP would exactly fit in with (presumably) beer advertising



I can't figure out where it's exactly about but on google you can find some modern connection between Knock-em back and Budweiser, an ad presumably with a line 'knock-em back all the way to Hackensack, buy an ice-cold Bud'.
The Bevo had the same roots, all coming from Anheusser, if I am having it straight.

 



__________________


Legend

Status: Offline
Posts: 1152
Date:
Permalink   

kieffer wrote:

I can't figure out where it's exactly about but on google you can find some modern connection between Knock-em back and Budweiser, an ad presumably with a line 'knock-em back all the way to Hackensack, buy an ice-cold Bud'.
The Bevo had the same roots, all coming from Anheusser, if I am having it straight.


Intersting conjecture Kieffer - and I note this comment from http://www.coachbuilt.com/bui/a/anheuser_busch/anheuser_busch.htm "Internally referred to as Anheuser-Busch Land Cruisers, the Bevo Boats advertised other Anheuser-Busch products ..." which fits in nicely with "landships" and the possibility of the connection to Budweiser advertising.  Brevo boats were parade vehicles like http://www.coachbuilt.com/bui/a/anheuser_busch/oo1915_land_cruiser_01.jpg.  The "life preserver" on the side typically carried the wording "Anheuser-Busch - A Life Saver", it seems (it would have made life so much simpler had it been "NOCK-EM-... something").

I wish I could say "Brevo and Budweiser, two products which are NOT beer," (for the sheer bastardry of it) but I quite like Budweiser.  In fact I have yet to find a beer I totally dislike.  Ah well ...



__________________
Facimus et Frangimus


Lieutenant-Colonel

Status: Offline
Posts: 165
Date:
Permalink   

Howdy,

How about a short poetry interlude from John Clare's (1793-1864) work, "Ale":

"White flowering o'er the tankard's crown
Thou boast of every British town
Nicknamed 'old stout' & 'nock em down' -

Old England's glory:
All hail thou stingo of renown
Ale, I adore thee.

Thou down right death to pain & care
Of them I know I've had my share
And most been drove to hell's despair -

When they've distressed me:
But thee I've sought at feast & fair
And thou hast blest me.

And though I love thee best of juices
I'll ne'er go make no vile excuses
For drunkards who thy name abuses -

They're worse then hogs:
When friend with friend each other bruises
Like lugging dogs.

In public house such brutes of men
When e're I chance drop down again
I'll never care to join them then -

Curse on their spite:
I call for half pint to my sen
And let 'em fight.

O ale, O ale, what soul can ken
The wonders thou performs on men
How thou drivst perking up agen -

The drowking heart:
Like majic spell to grief & pain
Is a full quart."

(Lines 1-24 & 61-66)

http://johnclare.blogspot.com/2009/05/ale.html

One wonders if there was a sister tank named "Old Stout".

MarkV


-- Edited by MarkV on Friday 11th of February 2011 02:56:31 PM

__________________


Brigadier

Status: Offline
Posts: 270
Date:
Permalink   

Lots of good conjecture on this one!  Hopefully, I will eventually find another photo that allows us to conclusively test the theories.

In the meantime, here is a detail of the front of the tank.  I tried to enhance a bit to aid in deciphering, but just light levels.

John


Attachments
__________________

John A-G.
Hudson, WI USA



Sergeant

Status: Offline
Posts: 34
Date:
Permalink   

I think "Old Stout" was the bar-maid at "The Crack and Thump."

Liked the poem Mark V. Nice touch.

__________________


Hero

Status: Offline
Posts: 870
Date:
Permalink   

Is that a Bottle of 'Bevo' in the picture, complete with a Budwieser star at the top of its neck ?
Paul

__________________

 The finest stories of the Great War are those that will never be told.



Legend

Status: Offline
Posts: 1152
Date:
Permalink   

Could be - but fighting men emblazoning a fighting tank with the symbols of a non-alcoholic drink seems a dubious prospect in my view. It is part of the "lore" surrounding the US Prohibition ("Volstead Act") that veterans were somewhat embittered to find that Prohibition has been enacted in their absence. It was a bit more complicated than that in reality but that seems to have been the sentiment, reinforced by the ready access to alcohol the AEF enjoyed in France when off-duty and, presumably, a preponderance of pleasurable encounters those were.

Not sure about the Budweiser "star" - that would be the Budweiser crown? ("The king of bottled beers"). Using that in conjunction with Bevo, except for the sake of irony, seems unlikely to me. At the end of the day I'm not at all sure any hypothetical Bevo tank would have survived contact with its own side. But, who knows?

Here is a contemporary Bevo ad. (And a 1914 Budweiser ad.)

-- Edited by Rectalgia on Tuesday 15th of February 2011 07:03:10 AM

Attachments
__________________
Facimus et Frangimus


Commander in Chief

Status: Offline
Posts: 730
Date:
Permalink   

Bringing in the Bevo, that was just some playing around with thoughts of course.
I don't hope I created another Great War myth by doing so. But hey, that painted bottle has some similarity with the flask in the ad hasn't it? May be the tankers made some kind of ironic joke...and Bevo after all was a kind of a best-selling drink!
And, now an FT is called FT on Wiki, and I guess Patton's past is reconsidered it's time to implantate a fresh fact...
If any grand-son or daughter of one of the tankers could tell us, "yes it was Bevo granpa was talking about" then I'll change my name and you may call me Bud!

happy searching, Kieffer


__________________
Page 1 of 1  sorted by
 
Quick Reply

Please log in to post quick replies.

Tweet this page Post to Digg Post to Del.icio.us


Create your own FREE Forum
Report Abuse
Powered by ActiveBoard